I want to preface this article by saying I’m a believer that individual choices can make a significant difference in the fight to change the outcome of climate change. Up to 72% of greenhouse gas emissions can be attributed to household consumption. While a great deal of this could be reduced by local governments and industry offering leaner and cleaner options, I refuse to believe there’s nothing we can do as individuals to reduce our carbon emissions.
That could include living more sustainably, normalising greener behaviour, or putting pressure on governments and corporations to change their ways. The idea that our personal carbon footprint is meaningless has always struck me as defeatist. It robs us of agency, and only produces depression and apathy.
However, once in a while something comes along that really makes it hard to cling to my determined sense of optimism.