Prue Addison, who spoke at the recent Norwegian Ecological Society Conference, is attempting to bring conservation science to ‘the dark side’ – the world of business (Image Credit: Synchronicity Earth, CC BY 2.0)
With the environmental movement having expanded so quickly over recent decades, it makes sense that many large corporations have started to incorporate sustainability and the environment into their business plans. But what are these business actions actually achieving? And who bridges the gap between the corporate world and the field of ecology?
At the recent Norwegian Ecological Society Conference, Tanja Petersen and I sat down with Doctor Prue Addison from the University of Oxford. Prue works with multinational corporations to aid them in integrating biodiversity considerations into their business operations. We asked her about the difference between business and academia, how she’s managed to transition between the two, and advice for others looking to make the same leap.